One small change in language could mean one giant heap to your listener

Many podcasters are squandering the chance to build meaningful audience connections. Here’s how you can stop holding your listener at arms' length and bring them closer to you, with one small change.

What does it cost to make a podcast in 2022?

You can make a podcast for less than the price of a good night out, or a cosy night in.

What is Podcasting 2.0, and why is it important?

Podcasting 2.0 is an initiative by one of the co-creators of the podcast medium. It’s trying to help the industry evolve, but not all of it is easy to understand. As a busy creator, here’s what you need to know about Podcasting 2.0.

Grow your business with DAI

Dynamic ad insertion (DAI) lets you define points in your audio where timely messages can be placed. If you have a podcast to support your business or cause, there’s never been a better time to investigate DAI.

What to do if you hate the way you sound on mic

Are you starting a podcast, or planning to be a guest on someone else’s? Are you worried about how you might come across? You’re in the right place.

How to plan a whole year of podcast content in a day

Planning what to talk about on a podcast can be difficult at the best of times. But once you’re in the record-release cycle, how can you make time for new ideas? Here’s how you can avoid hitting Record without a plan.

Test out your new podcast idea with a WhatsApp group

Got a podcast idea and an audience, but not ready to commit or go public? Here’s how you can use WhatsApp to create a private listening group to test the water

What Wordle can teach podcasters about generosity

There are many imitators in the app store, but Josh Wardle's little web app Wordle is the one that catching on fire right now. Josh, hasn't made a penny from the game and doesn't intend to, so what can we as podcasters achieve when we do the internet a favour?

Make a clip show to introduce new listeners

We often treat podcast clip shows like their TV sitcom counterparts. But this is audio, so instead of a hasty montage, what if your next clip show was your Definitive Collection? Here’s how your podcast’s best-of album can turn brand new listeners into ardent fans.

Make a PACT to chart your podcast growth

Business OGs teach SMART goals, which are fine for a sprint. Podcasting isn’t a footrace – it’s more like running to keep fit. It’s time to rethink our goals and shape them for the long run.

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