Podcast Blog

By Mark Steadman

21st Oct, 2021 5 min read

How to make a podcast intro

The first 30 seconds of your latest episode are your one chance to make a good impression. Lots of podcasters squander that opportunity with boring, over-long intros. But making a compelling intro is easier than you think.

By Mark Steadman

13th Oct, 2021 7 min read

How to tell if your podcast is successful

Podcasters cling to download numbers as a measure of success. But numbers can be faked and they can be wrong, and they don't tell the whole story of how our work is impacting others. There is a better metric for success; and it isn't counting downloads.

By Mark Steadman

15th Sep, 2021 3 min read

Why podcasting is a safer space than video

Showing up on video is vastly more exposing than doing so in audio alone, opening us up to feeling vulnerable. Here's why creating a podcast is a safer and more impactful way to spread your message.

By Mark Steadman

14th Sep, 2021 9 min read

How to evaluate your first podcast season

Whether you’ve made 6, 12, or 36 episodes in your first season, or you’ve just decided to take a break, now’s the perfect time to look back, see what’s worked and what hasn’t, and think about the next season… if you want to make one.

By Mark Steadman

9th Sep, 2021 5 min read

How to embed audio from Anchor.fm on your WordPress.com blog

In lieu of a sane way to embed an Anchor.fm audio player into your WordPress.com-hosted blog, here's a solution that gives you something your listeners can hear.

By Mark Steadman

9th Sep, 2021 7 min read

How to get your first 100 listeners

You've launched a podcast and you've done all the things that you supposed to do, but your downloads are in single figures. How can you build momentum and attract some initial interest?

By Mark Steadman

2nd Sep, 2021 8 min read

Essential elements of your podcast website

A visitor to your podcast website should never be more than three clicks away from hearing an episode. Here's how we can make that happen.

By Mark Steadman

31st Aug, 2021 2 min read

To the companies currently spamming podcasters: an open letter

A polite response to startup founders who want to save time and money on marketing by scraping email addresses from podcast feeds, and a list of culprits who won't stop.