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About Buzzsprout

Up until a couple of years ago, Buzzsprout was something of an also-ran, but has seen major growth since 2018 and is now arguably the world’s biggest podcast host.

They share a lot of user-interface DNA with Libsyn, Podbean and similar companies that arose in the early 2000s, but since 2020 have been leading the charge in adoption of standards like the Podcast Index’s podcast namespace.

The company’s vast educational resources, predictable pricing (including a free tier) and their somewhat silly name position Buzzsprout as a solid service for the hobbyist looking to flex their muscles. Podcasters looking to host their own website will likely want something more flexible than the out-of-the-box solution, but for all their positioning as a casual service for beginners, it has features and support for those ready to take their podcast more seriously, including IAB-certified analytics, dynamic content insertion, transcription, and an attractive embeddable player.

About Captivate

Captivate.fm was formed in 2018 by Mark Asquith and the team behind Podcast Websites. It quickly grew, backed by a strong brand and a focus on podcast marketing.

The content management system is easy to use – with its UI getting a big facelift in the spring of 2021 – and it boasts IAB certified metrics. Each podcast includes a reasonably-customisable website, and for those using WordPress, a plugin that makes integrating podcast content into an existing website easier.

Where Captivate differentiates itself in its messaging and, to some extend its toolset, is around podcast growth. Trackable subscription links make it easier to share your podcast and push listeners to follow your show in their favourite apps, and the CMS can generate press kits you can use to pitch your podcast to newsletters and other media outlets.

If monetisation is on the horizon, you can generate a “one-click sponsor kit”, and rely on those IAB certified metrics to give your advertisers confidence your numbers are legit.

Buzzsprout 3hrs vs Captivate Personal

You can upload more episodes with Captivate. Buzzsprout doesn't allow custom websites on this plan. You can't hook up a custom domain to your website as you can with Buzzsprout. You can create a podcast network on Captivate. However, Buzzsprout has the best price for this plan. Buzzsprout is also more generous in its bandwidth.

Buzzsprout Captivate
Price $12.00 per month $19.00 per month
Number of podcasts Unlimited Unlimited
Episodes 4 per month Unlimited
Downloads Unlimited 12,000 per month
Storage Unlimited Unlimited
Podcast website included
Use your own domain
IAB certified metrics
Republish to YouTube
Podcast network support

Buzzsprout 6hrs vs Captivate Professional

You can upload more episodes with Captivate. Buzzsprout doesn't allow custom websites on this plan. You can't hook up a custom domain to your website as you can with Buzzsprout. You can create a podcast network on Captivate. However, Buzzsprout has the best price for this plan. Buzzsprout is also more generous in its bandwidth.

Buzzsprout Captivate
Price $18.00 per month $49.00 per month
Number of podcasts Unlimited Unlimited
Episodes 8 per month Unlimited
Downloads Unlimited 60,000 per month
Storage Unlimited Unlimited
Podcast website included
Use your own domain
IAB certified metrics
Republish to YouTube
Podcast network support

Buzzsprout 12hrs vs Captivate Business

You can upload more episodes with Captivate. Buzzsprout doesn't allow custom websites on this plan. You can't hook up a custom domain to your website as you can with Buzzsprout. You can create a podcast network on Captivate. However, Buzzsprout has the best price for this plan. Buzzsprout is also more generous in its bandwidth.

Buzzsprout Captivate
Price $24.00 per month $99.00 per month
Number of podcasts Unlimited Unlimited
Episodes 16 per month Unlimited
Downloads Unlimited 150,000 per month
Storage Unlimited Unlimited
Podcast website included
Use your own domain
IAB certified metrics
Republish to YouTube
Podcast network support

Other considerations

Buzzsprout attempt to protect against feeds being imported into other providers without your consent. Buzzsprout allows you to designate portions of your episodes that can used to create audiograms in apps like Headliner. Buzzsprout works with apps that support Bitcoin donations.